Our Story
Main Squeeze Juice Company, based out of New Orleans, LA, has been franchising its fast casual juice and smoothie bar concept since 2017. The original Main Squeeze was built in Lake Charles, Louisiana in 2017 when our co-founders realized that it was time to take their passion for healthy eating and healthy meal-replacement to the next level. The immediate success of the Lake Charles store attracted the attention of our CEO, Thomas Nieto, and after taste testing Main Squeeze Juice Co.'s incredible juices and smoothies, he was sold on the spot, brought on his brother-in-law and now CFO, Michael Canseco, as well as his sister and now COO and in-house Dietitian, Julie Nieto Canseco, and the rest is history. Since then, Main Squeeze Juice Company has built a best-in-class corporate support team and franchise system; has developed its own proprietary software system, mobile application, self-order kiosk, online ordering and curbside delivery platform; has opened several additional locations spanning from Louisiana to Texas to Mississippi; and currently has over 60 locations in various stages of development throughout the country. The brand has also partnered with the New Orleans Saints' former wide receiver, Hall of Famer and Super Bowl XLIV Champion Marques Colston, and current New Orleans Saints’ Punter, Super Bowl XLIV Campion and Pro Bowler Thomas Morstead to continue expansion efforts to grow the brand and healthy lifestyle nationwide.
Thank you for taking an interest in Main Squeeze Juice Company - we’re excited for you to join us on our mission of Making Healthy Easier®!
Years of Service
Number of Locations
Squeeze Squad Members
Guest Lives Changed
Our Commitment
At Main Squeeze Juice Company, our commitment is to consistently serve you the highest quality and most nutritious menu items. We take pride in offering non-pasteurized, non-HPP'd cold-pressed juices that retain their natural goodness. Our handcrafted superfood smoothies, organic and wild-harvested bowls, and other healthy food options are carefully selected for their nutritional value.
In our pursuit of excellence, we prioritize responsibly grown produce and choose eco-friendly containers to minimize our environmental impact. Our mission is to help you achieve your nutritional goals conveniently, making healthy choices more accessible to everyone. With our dedicated team, we strive to make a positive difference in the lives of as many people as possible.
Experience the Main Squeeze difference and join us in Making Healthy Easier®.
Experience
Main Squeeze System
PRODUCT
By far, the best part of Main Squeeze is our products. Whether it’s our cold-pressed, never pasteurized juices, our organic and wild-harvested açaì in our bowls or our award-winning superfood smoothies that contain no ice, no fillers and no syrups, our products will blow you away!
PEOPLE
It’s all about our people! From our best-in-class Main Squeeze corporate team to our carefully selected franchisees to our incredible team members in our stores, we have the best people on the planet and are a family!
LOCATION
Location, location, location. One of the biggest determining factors to store success is - you guessed it - location. We have developed our own proprietary 52-point site selection system and use data and demographic information to assist our franchisees in picking out the perfect location for their Main Squeeze stores.
TECHNOLOGY
We at Main Squeeze have put technology at the forefront of everything we’ve done from day one. We have developed our own proprietary software and POS system, our own mobile application, our own self-order kiosk, our own curbside delivery platform that uses geofencing technology and have linked up all of our systems to DoorDash and EZcater for easy delivery. And, we’re just getting started...
FRANCHISE SYSTEM
We, at Main Squeeze, see franchising as crowd sourcing the collective knowledge and experiences of all of our stores to implement what works best and reject what doesn’t work so well. We’re constantly updating our manuals and processes with this in mind and will never stop improving the system so we can make healthy easier for as many people as possible!
What Our Guests Are Saying
Discover what our incredible guests have to say about their experiences at Main Squeeze!
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