franchise
Build, operate, and grow a thriving health-focused business – Start Today!
Choosing Main Squeeze means taking the first step toward transforming lives — your own and those of countless people seeking healthier, more convenient ways to meet their nutritional goals. Backed by a brand synonymous with wellness, Main Squeeze inspires communities with products that spark excitement and empower customers to embrace a meaningful, lasting lifestyle change. Paired with our intuitive, proprietary management tools and guided by a world-class leadership team rooted in nutrition and franchising expertise, you gain everything you need to confidently build, operate, and grow a thriving health-focused business.
Corporate team
We've built a truly best - in - class corporate team at Main Squeeze Juice Company HQ! You'll be guided & supported throughout the entire Main Squeeze process every step of the way, from site selection negotiations to opening your doors. It doesn't end there, our ongoing support makes sure that if anything comes up we know in real time which means a faster solution and resolution to the issue at hand. After all, once you join our team, you become part of the Main Squeeze family!
Main Squeeze Management Software
We pride ourselves in being the only juice and smoothie franchise that offers its franchisees a custom-built, proprietary management and POS software system. With our custom-made Main Squeeze Management Software you'll have access to a system built for your business that will give you full control over your employee on-boarding, inventory, customer feedback, market data, and direct message marketing from anywhere! And it's all wrapped up into a single application - it's about time that someone built a software system that truly gives a juice and smoothie bar owner full control over their business, and we've done exactly that!
MSJC Franchise selection process
At Main Squeeze Juice Company we NEVER compromise on location - without exception. We've developed a system that identifies available territories in your area to ensure that all customer needs are met. We identify synergies and competitors alike to ensure that your store is located in the perfect place to maximize your business.
MSJC Franchise development process
We've developed a 4 phase new store development process that walks you through all of the steps required to open for business. From real estate and administrative setup, to vendor setup, permitting and licensing, construction management and inspections, to finally hiring and training, we've developed a step-by-step guide on how to open your store with task lists to track your progress and all of the resources needed to do so. We also provide each franchisee a development specialist to guide you through the process. After all, why reinvent the wheel if you don't have to?
Unbeatable Customer Service
First impressions are everything - especially in our industry! With our customer service know-how combined with both corporate and in-store training, you and your Squeeze Squad will understand the art of a perfect customer service experience, and more importantly, you will learn how to train and maintain the same standards found at every Main Squeeze location nationwide. At the end of the day, it all comes down to providing your guests with the best customer service experience possible.
MSJC Franchise development process
Our in-house, registered dietitian-nutritionist is constantly working on sourcing the best and healthiest ingredients, keeping us on the cutting edge of the nutrition industry. Our team at HQ has established a nationwide network of vendors that will provide assistance in setting up all of your vendor accounts, and we've negotiated exclusive Main Squeeze franchisee pricing with many of them as well as bulk buying programs on our sustainable supplies.
Main Squeeze training program
We pride ourselves in having an incredible training program, which includes both a manager/owner training at our headquarters as well as in-store staff training prior to store openings. Our online learning management system combined with in-store and classroom training ensures that you and your team will be ready to handle anything that comes your way - from quality assurance to speed to service, you'll be ready to transform lives in your community from day 1.
Franchise marketing/seo
We're committed to driving customers to your stores by attracting them where they are. Education through marketing messages on your favorite social media platforms and an array of other web/direct mail outlets is essential in maximizing the traffic sent to your Main Squeeze location. We've developed marketing campaigns and strategies to help you do exactly that, as well as a full marketing team to guide you through the marketing process and manage your online and in-store brand presence.
Jennifer
Jennifer is a distinguished franchise executive with over 30 years of experience in guiding strategic growth and enhancing shareholder value across various sectors. Her dynamic leadership has fueled extensive expansion and successful new market entries for renowned franchise brands including Dunkin, Tim Horton’s, Arby’s, and The Melting Pot. Jennifer’s expertise spans North America and international markets, focusing on sectors such as quick service restaurants (QSR), polished casual and casual dining, contract management, and retail foodservice. She passionately believes in servant leadership, dedicating herself to supporting franchise owners and enriching communities. Jennifer’s approach not only drives profitability but also fosters a caring and equitable business environment.
Zack
Zack heads our training and operations team, spearheading the planning, coordination, and execution of store operations. He collaborates closely with MSJC franchisees, evaluating store performance and implementing strategies to enhance unit-level economics.
Camilo
Camilo, our IT Director, boasts 15+ years as a full-stack software developer. His extensive expertise spans cloud solutions across industries like communication, transportation, education, healthcare, and e-commerce.
Adam
Adam, our Senior Manager of Technology, is a cornerstone for daily operations across all MSJC tech aspects. Proficiently troubleshooting hardware and software issues, he ensures smooth sales performance. He also forges strategic tech partnerships crucial for your business operations.
INITIAL PRE-QUALIFICATION
Following a conversation with our Director of Franchise Development, we will forward you a brief form. This ensures your background and capital align with the potential offered by Main Squeeze.
UNDERSTANDING MAIN SQUEEZE JUICE CO.®
During this stage you will familiarize yourself with the Main Squeeze Juice. Co. brand, differentiators, receive our Franchise Disclosure Document (FDD) to review, and hear more about our brand positioning.
SUPPORT and FDD REVIEW
Gain a thorough understanding of the support you will receive as a Main Squeeze Juice. Co. franchisee from site selection, opening support, marketing, training and operations; we have you covered.
MARKET REVIEW
Review the brand’s strategic support on site selection. Main Squeeze Juice. Co. takes data seriously and utilizes both demographics and psychographics to help you determine the ideal trade area to open a store. You will do a deep dive into your market and hear more about our process.
MEET THE TEAM DAY
If we are a good fit for each other, we will invite you to the Headquarters in New Orleans, Louisiana to meet our team. Your visit will be dedicated to answering any questions, experiencing the Main Squeeze difference and learn more about support roles and what drives success. Meet the Team Day preparation paperwork will need t0 be completed.
FINAL APPROVAL & AGREEMENT SIGNING
Once you have been approved by our Executive team and an agreement has been signed, a kickoff call with our team will be set up within 48 hours to start the site selection process!
AVAILABLE MARKETS
Where we are and where we are going!
We are currently offering single units, multi-units and area representative franchise agreements. Although we have had large organic growth since our inception, we have many markets still available. Since inception, we have concentrated growth throughout the Southeast region of the US to establish market dominance and brand awareness with regional marketing campaigns, but we have recently opened up our concept to the remainder of the nation and we are ready to serve a new wave of Main Squeeze customers!
Customer Testimonial
Franchisee Testimonial
Why reinvent the wheel? Owning a franchise allows you to tap into the collective expertise of fellow franchisees, streamlining your decision-making process. At Main Squeeze Juice Co., our commitment to enhancing franchisee value drives our success. We ensure this through various avenues:
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We've designed tailored software to manage sales, inventory, employee onboarding, and more.
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We furnish you with our refined operations system and intellectual property for your triumph, continually refining these based on learnings and sharing them across our network.
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Our proprietary site selection method, comprising over 50 data points and on-site evaluations, guides you in securing an optimal store location.
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We expedite store openings through our development and training programs while ensuring your confidence in operating the business.
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Exclusive bulk deals and vital business resources are negotiated on your behalf.
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A beloved customer-centric brand brings foot traffic, with continuous process enhancements.
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We craft top-tier marketing content to sustain customer enthusiasm. Join our family and reap the benefits of this powerful support system!
While every store’s costs will be different, according to our 2023 Franchise Disclosure Document, we estimate that the initial investment associated with opening a Main Squeeze Juice Company store will range from $385,050 to $682,750 (see our FDD for more information).
Throughout the US, but at this time we are not offering franchises in the following registration states: California, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Rhode Island, South Dakota, Virginia, Washington, and Wisconsin.
No prior restaurant experience is necessary – only a genuine enthusiasm for healthy living and assisting others! We provide: 1) comprehensive corporate training at our New Orleans, LA headquarters for both you and your store manager, ensuring a thorough understanding of operations, 2) on-site training in your store just before launch, and 3) ongoing assistance post-opening, with a corporate staff member supporting you during the initial days to ensure smooth operations and an exceptional customer experience. Come be part of our team!
The timeline for opening your store can vary, primarily influenced by the site selection process. We prioritize ideal locations, which might extend the time needed to find the perfect spot. Our Director of Site Development will support you throughout this journey. After securing a location and lease, we anticipate a minimum of 120 days for the opening. During the Meet the Team Day, we'll present our detailed, multi-phase development process, outlining the steps from signing the franchise agreement to the grand opening.
Certainly, your territory will be safeguarded. Upon signing the franchise agreement, you'll receive a non-exclusive geographic territory for your site selection. After finalizing a lease, our team will analyze demographics to establish your exclusive, protected territory (refer to our FDD for details).
We recommend owners to be hands-on for the initial 120 days and stress the importance of having a full-time general manager from the beginning, ready to assume responsibility when you choose to step back. Our highest-performing stores consistently feature actively involved owners throughout development, opening, and even as they continue to support the GM after transitioning.
The mutual discovery process should take no longer than 6 weeks – simply fill out our online franchise inquiry form and one of our representatives will contact you with the next steps.
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Initial Pre-qualification process - After speaking with our Director of Franchise Development we will send you a short form to ensure that you have the background and capital to take on an opportunity with Main Squeeze.
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Understanding Main Squeeze Juice Co. - During this stage you will familiarize yourself with the Main Squeeze Juice. Co. brand, differentiators, receive our Franchise Disclosure Document (FDD) to review and hear more about our brand positioning.
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FDD & Support Structure Call - Gain a thorough understanding of the support you will receive as a Main Squeeze Juice. Co. franchisee from site selection, opening support, marketing, training, and operations; we have you covered.
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Market Analysis Call - Review the brand's strategic support on site selection. Main Squeeze Juice Co. takes data seriously and utilizes both demographics and psychographics to help you determine the ideal trade area to open a store. You will do a deep dive into your market and hear more about our process.
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Meet the Team Day - If we are a good fit for each other, we will invite you to the headquarters in New Orleans. Louisiana to meet our team. Your visit will be dedicated to answering any questions, experiencing the Main Squeeze difference, and learning more about support roles and what drives success. Meet the Team Day preparation paperwork will need to be completed.
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Signing Day! - Once you have been approved by our Executive team and an agreement has been signed, a kickoff call with our team will be set up within 48 hours to start the site selection process!
Step into a nourishing franchise opportunity!
Fill out the form below for more info.
